Monday, March 7, 2011

Today's Headlines

Best Feature of the iPad?  Its  Price
The New York Times
Prices for the iPad and iPad 2 start at $499 and at this point in this emerging market, competitors cannot beat or match it.  “There have been nearly a hundred competitive tablets that have been introduced since the iPad,” said Toni Sacconaghi, an analyst at Sanford C. Bernstein. “But it seems that no one has eclipsed or even matched Apple on pricing.”

Rumor:  Best Buy Mulling Giving All Sales Associates iPads
The huge retailer, with more than 1,000 U.S. stores, is reportedly considering letting every one of its sales associates on the floor have an iPad.   If true, the optics of thousands Pad-slinging Best Buy sales associates could be a huge plus for Apple and spur even more sales. 

RIM CMO Bolts Before Playbook Competes with iPad
As Research in Motion prepares the launch of it Playbook tablet, the company announced last week that its Chief Marketing Officer has left the company for personal reasons.

Glamour Video Series for iPad, Allows Viewers to Buy Clothes Seen in the Program
The New  York Times
The magazine has created an original reality series produced exclusively for the iPad that lets viewers stop the program and purchase clothing worn by the characters, straigt from“This is cracking the code — finding a way to integrate products organically in the storytelling and actually having it be of value to the reader,” said William J. Wackermann, senior vice president and publishing director for Condé Nast Publications.

Adobe Releases Tablet Publishing Tool
Adobe Systems is marketing the Enterprise Edition of its Digital Publishing Suite, which can be used for creating interactive publications on tablets.  It allows designers produce digital publications for iPad, Playbook, Xoom and the Galaxy Tab.

Let the App Store Wars Begin:  Mozilla to Open Its Own Virtual Outlet
The Register
According to the story, "Firefox daddy Mozllla has released early code in its campaign to create a completely open alternative not only to Apple's app stores but also Google's fledging Chrome web store."

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